This and many other similar advertisements use software to determine the viewer's IP (internet) address, then chooses a corresponding city name which is plugged into the ad. This creates the impression that a 'local' person is claiming the benefits stated in the ad.

This is a testimonial falsified from the start. What else is falsified throughout the article? Impossible to tell, since the person described in the sales pitch certainly doesn't even exist. Even has online 'comments' that are no doubt totally faked ...even a comment by Rachel Ray herself!

This kind of false advertising is all over MSN currently. It's a shame to see this large network condoning and providing venue for this trend.