Who wouldn't be taken in by this supermarket's blatantly misleading signage? It's quite clear from the video that ANY 2 cans of these tomatoes cost £1. But in fact not one can shown is actually in this offer! How many shoppers have the time to check for scams like this at the chekouts? How much money must scams like this be making ASDA?

http://www.youtube.com/watch?v=i-sIOUV1o80

And as for their ingredients, check out http://news.bbc.co.uk/1/hi/england/cornwall/8109179.stm

That's ASDA mices!