Burger King Corporation

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Category: Entertainment

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United States

burgerking.com

Burger King Corporation Reviews

Naresh Kadyan July 9, 2009
Goddess Lakshimi image on meat burger - Kadyan
A US-based Hindu advocacy group has asked American fast food chain Burger King to immediately remove an advertisement campaign featuring Goddess Lakshmi, which it say is "offensive" to the people of the faith.

Washington-based Hindu American Foundation said Burger King is running a print advertisement in Spain that depicts an image of the goddess seated atop a meat sandwich and other foodstuff with the catch phrase, "A snack that's sacred, " in Spanish.

In the letter written to the company, the HAF has also sought an apology from it for demonstrating lack of cultural and religious sensitivity in this case.

"An advertisement knowingly and intentionally using sacred symbols, especially those of another religious tradition for purely commercial purposes can be offensive in and of itself, " said Suhag Shukla, managing director and legal counsel for the Foundation.

"Compounding this insult is the use of the sacred image for the sale of a meat product -Burger King's judgment in associating a burger with a Hindu goddess is absolutely baffling, " Shukla said in a statement.

There was no immediate response from the media office of Burger King, when contacted by PTI.

Shukla told PTI, the Foundation had written a letter to corporate headquarters of Burger King last Tuesday. "There has been no response from them, " he said.
Naresh Kadyan, representative of the International Organization for Animal Protection - OIPA in India extended his support to the UN based foundation to fight for the cause.
Harry April 16, 2009
Terrible experience
Burger King Corp. Continues to falsely advertise, using the words (Have it your way). They will not cut the whopper in half. They offer you a knife to do it. On my first compliant to corporate headquarters. I was told an employee injury caused them to stop cutting it. I explained to them it doesn't met their advertising slogan. I suggested inventing a machine to cut it safely. What I found interesting was in the Broward County, Florida area they would do it as requested. Two (2) years later, I reported them to the BBB, (Better Business Bureaus) because of the continued use of the slogan in advertising. Their response was that the slogan meant the numerous condiments you can have put on your Burger King foods. My response then, was (Have it your way) means 'Have it your way', in plain english. Not the meaning they were giving those words.

Still after approx. three (3) years after my reporting them to the B.B.B. they continue to use the slogan in thier advertising. I had always eaten my whooper extra mayoniase cut in half almost all my life till this change in their practice. I have stopped eating their because of their response and lack of action. They should stop using the slogan if their not going to let the customer have it their way.

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