I am a South African and recently wanted to keep in contact with my family. Because I am only here for 6 months there is no use to get a contract phone, so the alternative is pre paid.

In a supermarket I purchased a phone listed and branded as a Net 10 Wireless phone. As any consumer would, I read the packaging carefully in order to buy the correct product to suit my needs. Their product did just that.. it stated in capital letters " INTERNATIONAL CALLS JUST 15c"... So i bought the phone.

After activation I found that I could not text or call to South Africa. I spent 45 minutes on the phone with consultants and the supervisor as the supermarket would not refund me because the phone has been activated.

Let it be known that nowhere on the outside of the sealed packaging it states in any form, wording or pictures that there are restrictions on certain International countries. There is no statement to consult an employee or cashier of the store.

This said.. I ended up in another 35 minute phone call after 5 days of e-mails which I was billed for the calls.

Since when do the consumer pay for a company to handle a complaint.. since when do companies not care and straight off tell the customer that they do not refund, and if the supermarket does not want to refund, there is nothing they(Net 10 Wireless) could do...

I firmly believe this is false advertising.. promoting certain features in a product which it can not do and then introduce this product in the market on the shelves of our local supermarkets.

Now the question is, how many people has this happened to, and how many people just gave up after a week or two of struggling with this product... this is false advertising and if you do not assist or refund the wrong in this.. it constitutes an illegal money making scheme.