I made that mistake. The customer service was extremely poor before buying but I stupidly went ahead with a purchase. I purchased a defected pair of shoes off of her and after several attempts to get it resolved, and being well within my consumer rights, she has decided to totally ignore my emails. I am now seeking legal action to get it resolved.
Don't be fooled by the cheap prices. By the time it goes through the checkout, the VAT bumps it back up in price to everywhere else. Do yourself a favour and take my advice with this place. Her other outlet store is Masquerade Shoes.
The very positive review here, written on 3/31/2010 is from the owner of the company. It initially had their name. I posted this information on other forums and immediately the name was changed. At present it's Darren B, but I expect that'll change soon.
Immediately after posting that information about the poor customer service on another review site, two extremely positive reviews about the customer service immediately were posted on that site. I would bet all the money in the world it was a counteract from the owner - one review had the owner's name, Cyran. This is not a company to be trusted. So use a different shoe shop - any one, because they honestly could not get any worse than this one.
They also commission an author to write articles promoting the company. If you come across any positive articles many will be written by 'Martha an author who writes articles for shoes online 4 u'.
Do not trust any positive reviews you find regarding them because the likelihood of it being a fake, planted by the company, is pretty much a certain. The company is corrupt. Do not fund them or risk your money.