I recently received an email from simplyOz .com, a site that I use about 4 times a year, saying my every 7th order would get a 20% discount. Great! 20% off every 2 years. So I told them it was hardly an incentive to buy and that I would much prefer they upgraded their website. My comments were:

How about upgrading your site? You’ve spent nothing on it in the entire time I have used it. it is terrible to navigate, impossible to simply re-order previous items or have a shopping list. In fact in terms of shopping tools for grocery sites it is way behind what you’d expect online these days.

Their response?

As a matter of fact, our web designer is building our new site as we speak. We’ve never received a complaint like this before from a customer who has ordered several times from us. To be quite honest with you it is not needed, we work our asses off importing this stuff into the country for people who enjoy it. If you don’t like it or appreciate the work we do, try and find a better place out there that carries our huge selection of products.

Simply Australian

So I told them they had had their last order from me.

Their response?

“Sounds good, we will be sure to let our friends at the other sites know that you are coming.”

My response:

This post.