Went looking for a new TV and found a Sony 60" NX8 series at BestBuy, their price was $4299.00 and to add an a 2 year warranty +$400.00 for a total price of $4699.00 before taxes. I was told by the sales person that this was one of the best that Sony had to offer and it was a great deal and they would match anyones price. So I went looking and found the same item at Costco for $2, 599.00 with an included 3 year warranty in the price, so I went back BestBuy. I took a picture of the price sheet and showed it to the same sales person at BestBuy and he said Wow I cant beat that price. I confronted him on what he said prior and he said he would get in trouble if he matched the price by the corporate office, it was too big of a difference. I have personally noticed that BestBuy is very high on their prices so you need to be careful. I have sent messages to BestBuy about their pricing and they have a standard reply of "We price Match just tell our sales people and we will match the price". My reason for wanting to buy from BestBuy comes from their RewardZone program and I think they are pushing up their prices due to so many people using the program. In the long run you do not save money you end up spending more.